Dynamic Electrical approached Lambourn Digital with a clear goal: to successfully launch their Maus Fire safety product in the Irish market.
However, they needed a strategic platform to support distribution, alongside a strong digital presence to drive brand awareness. This required a complete website build, a refreshed logo and brand identity, and a structured LinkedIn strategy—including outreach and content creation - to connect with potential partners and customers.
A Multi-Channel Digital Marketing Strategy
Starting with their branding, we rebranded a modern logo for Dynamic Electrical.
Next, we moved on to designing Dynamic Electrical’s new website. We integrated key content from their previous site while incorporating fresh material to create a modern, interactive platform. To effectively showcase the Maus Fire Safety product, we utilised high-resolution images, engaging product videos, and a downloadable brochure that highlight its capabilities. The new website is designed to not only inform but also drive engagement, ensuring potential customers and partners can easily explore the benefits of Dynamic Electrical’s innovative technology.
Brand Refresh
To make the brand more cohesive with its parent company Dynamic Electrical, we refined the brand so it’s more aligned with the colours and values.
Website Design & Development
We worked closely with Dynamic Electrical to transform their website into a sleek, modern, and engaging platform. The old site lacked structure and visual impact, so we introduced a cleaner layout, high-quality imagery, and improved navigation to better showcase their Maus Fire Stixx. Working in real-time with the client, we fine-tuned the design and content to ensure it met their vision.
Animated Video
We incorporated an animation video of the Fire Stixx to highlight real-world installations, on-site photography, and dynamic graphics, making the technology more tangible. Clear call-to-actions, quick-fire product features, and industry-specific applications were added to guide users effortlessly. The result is a professional and visually compelling website that strengthens Dynamic Electrical digital presence and drives customer engagement.
Brochure Design
Design and production of a new Dynamic Electrical company overview brochure, highlighting the Maus Fire Safety product, in both digital and print version.
Content Creation & LinkedIn Targeted Ads
We managed biweekly LinkedIn posts for Dynamic Electrical, creating targeted captions and videos to engage their audience. Targeted LinkedIn ads ensured the brand stayed visible to key decision-makers.
- Strengthened branding and positioning within the electrical and renewable energy sectors in Ireland.
- Gained a high response rate in the first month of our LinkedIn Outreach service.
- Targeted LinkedIn Ad campaigns to reach decision-makers in their target market of project managers, maintenance managers & environmental managers in specific industries such as Spectrum Engineering, West Pharmaceutical Company and more.
- Increased LinkedIn visibility, driving impressions and boosting engagement, with a noticeable spike in post performance.
Partnering with Lambourn Digital has brought our brand & products to a wider audience. Their expertise in web design and social media has enabled us to modernise our operations and expand the reach of our Maus Fire Stixx product. The team’s openness to discussing ideas and strategies has significantly contributed to our success.
