Our client, Harris PR, approached us with a clear objective: to modernize their digital presence, showcase their expertise, and drive higher engagement from prospective clients.
As a leading PR agency, Harris PR needed a website that reflected their professional image, offered seamless navigation, and encouraged meaningful interactions.
For a PR agency, the website is often a prospective client’s first impression - it has to demonstrate the same credibility and communication skill the agency sells. The existing site no longer matched the standard of Harris PR’s work, making it harder to convert interested visitors into enquiries.
We developed a fully customized website for Harris PR, focusing on clean design, intuitive user experience, and content that communicates their brand authority. Our design strategy prioritized clarity, professionalism, and engagement, ensuring visitors could easily explore services, case studies, and team expertise. We approached the project in four connected workstreams:
Custom Design & Brand Authority
We focused on clean design and content that communicates Harris PR’s brand authority, prioritising clarity and professionalism throughout. The visual language was built to signal credibility at a glance, so the site itself acts as proof of the agency’s standards.
Intuitive User Experience & Navigation
We built an intuitive user experience with seamless navigation, ensuring visitors could easily explore services, case studies, and team expertise. Clear pathways guide different visitors - prospective clients, press, and partners - to the information most relevant to them.
Responsive Layouts & Interactive Elements
The project included responsive layouts and interactive elements. Responsive design ensures the site performs consistently across desktop, tablet and mobile, while interactive elements keep visitors engaged as they move through the content.
Integrated Contact Features
We integrated contact features to make client inquiries effortless. Contact points were placed throughout the journey so an interested visitor can reach out at the moment of intent, rather than hunting for a way to get in touch.
The results were immediate and measurable. Within the first three months:
Together, these point to a site that not only attracts more visitors, but holds their attention longer and converts more of them into direct enquiries - the full funnel moving in the right direction.
Harris PR now has a digital platform that not only reflects their brand but actively drives business growth.
With a site that mirrors the quality of their work and makes it easy to get in touch, Harris PR is well positioned to keep turning online interest into new client relationships.
